Last Updated: January 2026
At 2048 Cupcakes, we believe in transparency—not just in our cupcake recipes, but in how we handle your data. We kept this simple because legal jargon is less fun than a Rainbow Cupcake.
Unlike the delicious digital cupcakes you merge in the game, the "cookies" we use are small text files stored on your device. We use them for one main reason: Survival.
Specifically, we use Local Storage to save your game state. This ensures that if you accidentally close your browser (or your boss walks in), you can pick up exactly where you left off. This data lives purely on your device and is never sent to our servers.
We may use standard, anonymous analytics tools (like Google Analytics) to see how many people are playing and which sub-games (Star Wars vs. Tiffany) are the most popular. This data is aggregated and does not identify you personally. We just want to know if we need more cupcakes.
To keep this game free and available to everyone, we may display non-intrusive advertisements. Third-party vendors, including Google, use cookies to serve ads based on your prior visits to our website or other websites. You can opt out of personalized advertising by visiting Google's Ad Settings.
Since your game progress is stored locally on your device, you have full control. Clearing your browser's cache or local storage will wipe your high score and progress. We cannot restore this for you because we don't have it—you do!
We might update this policy if the internet changes or if we invent a new type of digital pastry. Check back here if you're curious.